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Event Marketing Plan Presentation

Use This Template

If you spend time and money hosting a great event for your company or organization, don’t let it go to waste. You need a comprehensive event marketing plan to reel in attendees and ensure your event is a success. 

An event marketing plan template can help you promote your event, provide value to attendees, organize event planning and operations, and check your event’s performance against its intended goals.

Use this event marketing plan template to:

  • Pinpoint goals for your event
  • Define marketing strategies to reach those goals
  • Set performance evaluation metrics

Build Your Event Marketing Plan Template

Each slide in your template covers an important topic in your event marketing plan. Transform numbers and text into visual, memorable graphics. Use bullet lists, sales funnels, timelines, charts, or graphs to illustrate your points. Each of these graphics can be added to your event marketing plan template with just one click. Here’s an event marketing plan example, with slides to include in your presentation:

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Pro Tips for Creating Your Event Marketing Plan

Keep these tips and tricks in mind when using an event marketing plan template.

Consider your event’s purpose

What do you want to achieve with this event? Understanding the purpose will help you figure out the rest of your marketing plan.

Don’t make your plan too long

No need to include every small detail in your event marketing plan. Make it brief and concise.

Take advantage of graphics

Use graphics like bullet lists, timelines, videos, photographs, or sales funnels to make your presentation come to life.

Check your dates and details

Make sure your event details are accurate. Check the date and time, location, agenda, and any other essential details.

Title Slide
Contents
Executive Summary
Event Details
Event Goals
Prior Event Footage
Marketing Plan
Project Milestones
Project Completion
Conclusion
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